Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer.

With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of The Fashion Designer Survival Guide addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA).

The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including:

* How to create a viable business plan

* Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity

* The best sources for fabric and materials

* Navigating the pitfalls of production both at home and abroad

* Marketing, branding, and getting the product into the stores and into the customer’s closets

* Romancing the press, dressing celebrities, and creative publicity techniques

* Producing a runway show that will get results

Author: Mary Gehlhar, Diane Von Furstenberg
Paperback:  304 pages
Company: Kaplan Publishing  (2008-07-01)
ISBN: 1427797102
List Price: $22.95
Amazon Price: $15.61
Used Price: $34.29

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Sizes: 8, 10, 12, 14, 16, 18W, 20W, 22W, 24W, 26W Size 8 fits bust 36″ — waist 27″ — hip 37″ — Size 20W fits bust 46″— waist 37-1/2″ — hip 48″ Print 82% nylon 18% spandex — Raschel liner 93% nylon 7% spandex — gusset liner 100% nylon Hand wash - hang dry *******************************************PLEASE SEE link below to our policies page and info before making purchase - Thank you. No returns on swimsuits.

Misc.:  Hip Hider Collection - Minimizes and Camouflages Hip Area offering a Slimmer Appearance, Tulip Print Tank Top - Soft Bra Cups fit Comfortably to size C Cup- Narrow Straps, Solid Skirtini Style Bottom - Skirt with Attached Brief Panty - Full Elastic Waist, 2 piece construction -, Color: Purple or Pink - **See link below to our policies**
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List Price: $101.00
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You have probably heard about all the popular types of designer clothing on the market these days: Aeropostale, Calvin Klein, Abercrombie, and H&M, among many others. There are definitely all sorts of brand-name clothes to try on if you’re shopping at the mall or going to a designer clothing store.
Furthermore, there seems to be just as many designer brands of clothing as there are income levels to afford everything that’s marketed in the stores. In other words, while one name-brand may price their clothing at one level so that middle-class income levels can easily afford them, other designer brands sometimes want to attract a much higher-class of individuals, possibly pricing their clothing lines in the thousands of dollars for a single item.
No matter which brand of designer clothes you buy, though, chances are that you can rest assured that you’ll be purchasing a quality product for the price you pay. Brand names, such as Calvin Klein and Christian Dior, usually spare no expense when making their products because they actually want repeat customers that will buy from them again and again.
Pros and Cons: Of course, designer and brand-name clothing has its ups and downs like all things. First, the […]

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